It's been a hectic time, so I regret not posting more frequently. I was thinking about something we are constantly bombared with every day: ads. The guy in the red suit has been used to sell many things of the years and I wanted to highlight a few of them.
First, the most recognized Santa is the one created by the Coca-Cola company in the 1930s.
Before the 1931 introduction of the Coca-Cola Santa Claus created by artist Haddon Sundblom, the image of Santa ranged from big to small and fat to tall. Santa even appeared as an elf and looked a bit spooky.
The Coca-Cola Company began its Christmas advertising in the 1920s with shopping-related ads in magazines like The Saturday Evening Post. The first Santa ads used a strict-looking Claus, in the vein of Thomas Nast.
At this time, many people thought of Coca-Cola as a drink only for warm weather. The Coca-Cola Company began a campaign to remind people that Coca-Cola was a great choice in any month. This began with the 1922 slogan "Thirst Knows No Season," and continued with a campaign connecting a true icon of winter -- Santa Claus -- with the beverage.